To share my philosophy on the business of arts, I authored two chapters in Business of Art: An Artist’s Guide to Profitable Self-Employment published by the Center for Cultural Innovation: Strategic Planning and Designing Your Business Model and Building Your Business Plan. 3rd Edition, Second Printing 2024
Arts Entrepreneurship: How to Craft Your Creative Business Model
Written and Published by Tufan Karaca & Dr. Amy Kweskin
You have the creativity, now discover how to be an arts entrepreneur! In today’s fast-paced and ever-changing world, artists are increasingly at the intersection of creativity and commerce. The traditional concept of hungry artists is being replaced by generations of creatives eager to fuel their creative careers with entrepreneurial expertise. In this book, you will discover resources and tools that focus on vital aspects of the entrepreneurial journey in the arts – building creative Business Models. Published September 26, 2024
Learn how to…
- Identify your target customers
- Define and develop your artistic value proposition
- Gain insights into building customer relationships and connecting through channels
- Determine your revenue streams and manage expenses
- Profile key relationships, activities and resources
- Craft a strategic business plan to sustain your arts career
“Entrepreneurship is for everyone, and Tufan and Amy have done a great service by sharing work modeling techniques tailor-made for creative endeavors. Bravo!” ~ Dr. Timothy Clark, Author, Business Model You & Business Model for Teams