What exactly is an arts manager

Recently over a casual catch-up lunch in downtown San Francisco with two of my girlfriends, I was unexpectedly stumped about my career. Both are in talent management, advising Bay Area business professionals, and were interested in knowing more about Artsightful. I dutifully plunged into my elevator pitch:

"I provide insights into the business of arts for artists, arts managers and board members."
They both looked at me blankly and finally one asked, "What exactly is an arts manager?" Was this a rhetorical or existential question? Honestly, I have asked myself countless times over the past twenty years. Thoughts that have gone through my mind include...

How do I develop a thriving career managing artists and administering arts programs?

Forget thriving, how do I live in the San Francisco Bay Area, pay the rent and have money for anything else?

What about nurturing my inner-artist who has been dormant for decades?

What are the questions do you ask yourself?

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